» Do You Have A Question About Small Business? Check Out AskTimKnox.com « The Insiders Club, small business information and advice, audio and video for entrepreneurs, managers, and executives from entrepreneur, author, and speaker Tim Knox
The Insiders Club, small business information and advice, audio and video for entrepreneurs, managers, and executives from entrepreneur, author, and speaker Tim Knox
The Insiders Club, small business information and advice, audio and video for entrepreneurs, managers, and executives from entrepreneur, author, and speaker Tim Knox
The Insiders Club, small business information and advice, audio and video for entrepreneurs, managers, and executives from entrepreneur, author, and speaker Tim Knox Last Updated: Tuesday, September 07, 2010
The Insiders Club, small business information and advice, audio and video for entrepreneurs, managers, and executives from entrepreneur, author, and speaker Tim Knox
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The Insiders Club, small business information and advice, audio and video for entrepreneurs, managers, and executives from entrepreneur, author, and speaker Tim Knox
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The Insiders Club, small business information and advice, audio and video for entrepreneurs, managers, and executives from entrepreneur, author, and speaker Tim Knox

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The Affiliate Review Page for Google Adwords
by Jeff Kopp
Review pages are a very effective way to promote your affiliate products on Google Adwords. Here are some helpful tips for creating review pages that Google will reward with a high quality score. Read more



VASELINE FOR BREAKFAST?
by Dan Miller
At 22, Robert Chesebrough had already failed in his first business. Then some oil rig friends told him about a sticky oil by-product called rod wax. It jammed their drills but seemed to have magical healing powers. Chesebrough experimented in his basement laboratory by cutting and burning his arms and hands. He extracted the wax’s essential ingredient, a colorless, odorless jelly, slathering it on his wounds. He called it Vaseline and began selling it in one-ounce tins for a penny each. Read more



How To Really Get The Competitive Advantage
by Tim Knox
One of the cool things about being an entrepreneur and business author and speaker is that I get to use all kinds of big words and phrases that make me sound much smarter than I am. For example, just saying the word “entrepreneur” makes me sound quite educated and continental, despite the fact that the only subject in school I failed miserably was French. After an entire school year the only thing I learned to say was, “Mon professeur est un porc de verrue, “ which loosely translated means, “My teacher is a wart hog.” You can see why I got “la F.”  Read more



Use Email Marketing To Keep Customers Buzzing About Your Business
by Tim Knox
The other day my radio show cohost, Paul Finley, mentioned that he had received an email from his dentist. The point of the email was to let Paul know that his office would be closed for a week and included instructions on what to do in case of a dental emergency. Obviously Paul’s dentist reads my column because I’ve been preaching about using email to keep in touch with customers for years. OK, maybe he doesn’t read my column and is just a brilliant guy in his own right. Either way, the point is clear: using email - no matter what type of business you’re in - is an excellent way to keep the lines of communication buzzing between you and those folks who keep you in business.  Read more



A Personal Message From Tim: A New Look For An Old Friend
by Weekly Newsletter
You've probably noticed over the last few months that I've been directing you not to my old standby DropshipWholesale.net website to read articles related to this newsletter, but to my new TimKnox.com website. Here's why... Read more



Santa: The Consummate Entrepreneur
by Tim Knox
You've probably never considered the fact that Santa is the CEO of a large organization that not only distributes a vast assortment of products throughout the world, but does so in a single night with just a sleigh and eight tiny reindeer. Sam Walton would have killed to have Santa's logistics manual.  Read more



How to Use Ezines to Market Your Services
by Stacey Morris
One of the most effective ways to promote your website is through an ezine, or electronic magazine. In a previous issue I discussed effective ways to build a list, but here I want to return to the advantages of distributing an ezine—my favorite permission-based marketing strategy. Read more



How to REALLY Profit with Google Adsense
by Rosalind Gardner
I use Google Adsense to supplement my affiliate income, not replace it. Basically, it comes down to value. Value for you, and value for your visitors.  Read more



3 High-Impact Fixes For Your Marketing Woes
by Allyn Cutts
How many times has your competitor gotten one over on you? The feeling of being left behind just eats away, until you do something about. The problem is that we often feel that we’ve got to come up with some grand plan in order to get our business skyrocketing again. Don’t be fooled! Getting back on top of the market isn’t as tough as it seems with these high-impact, easy-to-use fixes. Read more



Short Term vs Long Term Marketing Efforts
by Sharon Housley
Short-term marketing efforts tend to cause sudden sales spikes which rarely last. These sharp sales increases are usually the result of a targeted marketing campaign or time limited offer. While short-term marketing produces sales, long-term marketing efforts must be mixed in to sustain sales.  Read more



How to Win the Advertising and Promotion Game
by Stone Evans
I am certain that, as a business owner, you have often entertained the question as to how much to spend and where to spend your advertising dollars. For most small business owners, these questions can add to the headaches suffered in the course of normal everyday operations of their business.  Read more



For Entrepreneurs A SIMPLE Plan May Be Best
by Tim Knox
Let me give you a quick overview of a few of the retirement plans available to small businesses so you at least have an idea of what’s out there before you start your search for a good financial advisor.  Read more



A Sure-Fire, 10-Step Formula To Get Started As A Coach Or Consultant
by Adam Urbanski
“My guess is first I'll need some zippy flyers and a tri-fold brochure” said an email from Matt last week. Sadly, he is not the only one thinking that the first step to building a professional business is printing fliers and brochures. After all, that’s what everyone does, right? And it seems like a logical place to start, doesn’t it? Read more



Advertising "Click Fraud" Rampant Online?
by Jim Edwards
"Pay-per-click," by far the most popular form of online advertising, recently came under fire as charges of rampant "click fraud" gather steam on the Web.  Read more



Offline promotion guide
by David Callen
Banner ads, search engines and link exchanges. We've all tried them while promoting our sites and online businesses, some have worked more successfully than others mind you but just because you run an online business doesn't mean you've to always promote it online. Read more


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The Insiders Club, small business information and advice, audio and video for entrepreneurs, managers, and executives from entrepreneur, author, and speaker Tim Knox


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The Insiders Club, small business information and advice, audio and video for entrepreneurs, managers, and executives from entrepreneur, author, and speaker Tim Knox